India’s app market is booming — but global platforms are capturing most of the gains

What Happened

India's mobile app market generated record revenue in Q1 2025, with in-app purchases crossing $300 million, up 33% year-over-year. Non-gaming apps drove growth, rising 44% with utilities, video streaming, and AI leading gains. However, global platforms like Google One, Facebook, and ChatGPT captured most spending. Annual revenue projected to reach $1.25 billion.

Key Entities

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